Saturday, June 27, 2009

Find a Cheerleader and Avoid the Sales Rut!

Always know that the best of the sales pros get rejected, more times than you'd imagine! That's where finding a cheerleader helps! When the days that your sales efforts seems like a struggle, it's nice to pick up the phone and call on a real life people person cheerleader! Someone that can make you laugh, say a certain something that gets you smiling again and pumps you back up!

I’ve been lucky throughout my career to have found a few special people that would help restart my sales engine when I couldn’t get the keys to turn. You can't just designate a person to be that cheerleader. You'll know it when you find that person!

For our inbound sales reps, telemarketing members or those making introductory calls to a prospect and are getting rejected quite a few times in a row… sometimes it’s worth getting up to collect some air. If your office setting is a walk away to a C-store or something comparable, take a break. Go stretch your legs and pick up an energy bar or even a candy mint. Reboot yourself just like you would your personal computer when problems arise! (Ed Note: Do get clearance from the boss first before walking away!)

When you feel the dark clouds hovering around you, never continue to call on your prospects when coming off multiple rejections! Your voice will show it to the receiver of your call! You never want a customer or client to say things like: "Are you OK?" or "Boy, you seem down today… is something the matter?" Your voice must always sound positive! A person of confidence. You are delivering that customer (in the moment) a piece of real estate that they can’t acquire anywhere else!

If you leave a voice mail, always press #1 on your phone. Many times, you can erase a poorly voiced call and redo the message. I’ll admit that #1 button has spared me from sounding like an unprofessional idiot at least a hundred times during my career! It’s better to re-record your message five times (been there, done that!) than to lose a sales prospect because they viewed your voice mail as unintelligent or one that failed to keep the client’s attention!

E-Mail: loria@sfstampede.com

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